{"id":309,"date":"2020-11-12T10:49:33","date_gmt":"2020-11-12T09:49:33","guid":{"rendered":"http:\/\/www.koesound.com\/?page_id=309"},"modified":"2021-03-17T17:17:42","modified_gmt":"2021-03-17T16:17:42","slug":"sound-branding-workshop","status":"publish","type":"page","link":"https:\/\/www.koesound.com\/index.php\/sound-branding-workshop\/","title":{"rendered":"Sound Branding Workshop"},"content":{"rendered":"\n<div class=\"alignfull wp-block-ugb-container ugb-container ugb-bf30d1b ugb-container--v2 ugb-container--design-plain ugb-main-block\"><style>.ugb-bf30d1b .ugb-inner-block{text-align:center}@media screen and (min-width:768px){.ugb-bf30d1b.ugb-container{margin-bottom:0px !important}}.ugb-bf30d1b > .ugb-inner-block > .ugb-block-content > *{justify-content:center !important}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-container__wrapper ugb-bf30d1b-wrapper\"><div class=\"ugb-container__side\"><div class=\"ugb-container__content-wrapper ugb-bf30d1b-content-wrapper\"><style id=\"kt-blocks_859235-e4\" type=\"text\/css\">#kt-adv-heading_859235-e4, #kt-adv-heading_859235-e4 .wp-block-kadence-advancedheading, .wp-block-kadence-advancedheading.kt-adv-heading_859235-e4[data-kb-block=\"kb-adv-heading_859235-e4\"], .kadence-advanced-heading-wrapper .kt-adv-heading_859235-e4[data-kb-block=\"kb-adv-heading_859235-e4\"]{text-align:center;font-size:96px;font-weight:900;font-family:'Nunito Sans';text-transform:uppercase;letter-spacing:2px;margin-top:50px;margin-bottom:0px;}#kt-adv-heading_859235-e4 mark, #kt-adv-heading_859235-e4 .wp-block-kadence-advancedheading mark, .kt-adv-heading_859235-e4[data-kb-block=\"kb-adv-heading_859235-e4\"] mark{padding:0px 0px 0px 0px;}@media all and (max-width: 1024px){#kt-adv-heading_859235-e4, #kt-adv-heading_859235-e4 .wp-block-kadence-advancedheading, .wp-block-kadence-advancedheading.kt-adv-heading_859235-e4[data-kb-block=\"kb-adv-heading_859235-e4\"], .kadence-advanced-heading-wrapper .kt-adv-heading_859235-e4[data-kb-block=\"kb-adv-heading_859235-e4\"]{font-size:96px;}}@media all and (max-width: 767px){#kt-adv-heading_859235-e4, #kt-adv-heading_859235-e4 .wp-block-kadence-advancedheading, .wp-block-kadence-advancedheading.kt-adv-heading_859235-e4[data-kb-block=\"kb-adv-heading_859235-e4\"], .kadence-advanced-heading-wrapper .kt-adv-heading_859235-e4[data-kb-block=\"kb-adv-heading_859235-e4\"]{font-size:32px;}}<\/style>\n<h1 class=\"kt-adv-heading_859235-e4 animated fadeInUp duration1 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading_859235-e4\">\/sound branding  workshop<\/h1>\n<\/div><\/div><\/div><\/div><\/div><\/div>\n\n\n<style id=\"kt-blocks_c426c8-6a\" type=\"text\/css\">#kt-layout-id_c426c8-6a{margin-bottom:80px;}#kt-layout-id_c426c8-6a > .kt-row-column-wrap{max-width:1150px;margin-left:auto;margin-right:auto;}@media all and (max-width: 767px){#kt-layout-id_c426c8-6a{margin-top:0px;margin-bottom:0px;}#kt-layout-id_c426c8-6a > .kt-row-column-wrap{padding-top:0px;padding-bottom:0px;}}<\/style>\n<div class=\"wp-block-kadence-rowlayout alignnone\"><div id=\"kt-layout-id_c426c8-6a\" class=\"kt-row-layout-inner kt-layout-id_c426c8-6a\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-gutter-default kt-v-gutter-default kt-row-valign-top kt-row-layout-equal kt-tab-layout-inherit kt-m-colapse-left-to-right kt-mobile-layout-row\"><style id=\"kt-blocks_7d6e37-a2\" type=\"text\/css\">@media all and (max-width: 767px){.kt-row-layout-inner > .kt-row-column-wrap > .kadence-column_7d6e37-a2 > .kt-inside-inner-col{padding-top:0px;padding-bottom:0px;margin-top:0px;margin-bottom:0px;}}<\/style>\n<div class=\"wp-block-kadence-column inner-column-1 kadence-column_7d6e37-a2\"><div class=\"kt-inside-inner-col\">\n<p class=\"has-text-align-center animated fadeInUp duration1 eds-on-scroll\" style=\"font-size:24px\">Extensive research has shown how <strong>sound massively impacts<\/strong> the efficacy of any form of branded communication,&nbsp;especially when it comes to strengthen <strong>brand identity and consistency<\/strong>.&nbsp;<br><br>However, the aspect of <strong>sound is too often underrated<\/strong> by companies and agencies when developing and sharing media.&nbsp;<\/p>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n<style id=\"kt-blocks_1fced4-31\" type=\"text\/css\">#kt-layout-id_1fced4-31 > .kt-row-column-wrap{padding-top:120px;padding-bottom:120px;max-width:1150px;margin-left:auto;margin-right:auto;}@media all and (max-width: 767px){#kt-layout-id_1fced4-31{margin-top:0px;margin-bottom:0px;}#kt-layout-id_1fced4-31 > .kt-row-column-wrap{padding-top:50px;padding-bottom:40px;}}<\/style>\n<div class=\"wp-block-kadence-rowlayout alignfull animated fadeInUp duration1 eds-on-scroll\"><div id=\"kt-layout-id_1fced4-31\" class=\"kt-row-layout-inner kt-row-has-bg kt-layout-id_1fced4-31 has-black-background-color\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-gutter-default kt-v-gutter-default kt-row-valign-top kt-row-layout-equal kt-tab-layout-inherit kt-m-colapse-left-to-right kt-mobile-layout-row\">\n<div class=\"wp-block-kadence-column inner-column-1 kadence-column_bb662c-ec\"><div class=\"kt-inside-inner-col\">\n<p class=\"has-text-align-center animated fadeInUp duration1 eds-on-scroll has-text-color\" style=\"color:#ffffff;font-size:24px\">Our <strong>workshops<\/strong> are designed to educate <strong>marketing and communication professionals<\/strong> at approaching<strong> sound as a key-component<\/strong> of any content strategy, with the ultimate aim of creating more powerful and memorable messages\u00a0<br>while staying true to each brand&#8217;s positioning.<\/p>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n<style id=\"kt-blocks_fb482c-be\" type=\"text\/css\">#kt-layout-id_fb482c-be > .kt-row-column-wrap{padding-top:80px;padding-bottom:80px;max-width:1150px;margin-left:auto;margin-right:auto;}@media all and (max-width: 767px){#kt-layout-id_fb482c-be{margin-top:0px;margin-bottom:0px;}#kt-layout-id_fb482c-be > .kt-row-column-wrap{padding-top:20px;padding-bottom:0px;}}<\/style>\n<div class=\"wp-block-kadence-rowlayout alignnone\"><div id=\"kt-layout-id_fb482c-be\" class=\"kt-row-layout-inner kt-layout-id_fb482c-be\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-gutter-default kt-v-gutter-default kt-row-valign-top kt-row-layout-equal kt-tab-layout-inherit kt-m-colapse-left-to-right kt-mobile-layout-row\">\n<div class=\"wp-block-kadence-column inner-column-1 kadence-column_52d789-ac\"><div class=\"kt-inside-inner-col\">\n<p class=\"has-text-align-center animated fadeInUp duration1 eds-on-scroll\" style=\"font-size:24px\">The course is divided in two parts: <strong>theory and practice<\/strong>. The former provides a <strong>theoretical approach<\/strong> to sound branding, delving into the use of audio in both B2B and B2C communication. The latter is a hands-on session starting with an&nbsp; analysis of selected case study, and followed by the <strong>simulation of the sound branding creative process<\/strong>.<\/p>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n<style id=\"kt-blocks_374f42-78\" type=\"text\/css\">#kt-layout-id_374f42-78 > .kt-row-column-wrap{padding-top:120px;padding-bottom:120px;}@media all and (max-width: 767px){#kt-layout-id_374f42-78 > .kt-row-column-wrap{padding-top:50px;padding-bottom:50px;}}<\/style>\n<div class=\"wp-block-kadence-rowlayout alignfull koe-btn\"><div id=\"kt-layout-id_374f42-78\" class=\"kt-row-layout-inner kt-row-has-bg kt-layout-id_374f42-78 has-black-background-color\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-gutter-default kt-v-gutter-skinny kt-row-valign-top kt-row-layout-equal kt-tab-layout-inherit kt-m-colapse-left-to-right kt-mobile-layout-row\">\n<div class=\"wp-block-kadence-column inner-column-1 kadence-column_066ce4-f0\"><div class=\"kt-inside-inner-col\">\n<div class=\"wp-block-kioken-advancedbtn kt-btn-align-center kt-btns-wrap kt-btns_53ce1d-6c has-custom-weight\" style=\"font-weight:800\"><div class=\"kt-btn-wrap kt-btn-wrap-0 \"><a class=\"kt-button kt-btn-0-action   kt-btn-svg-show-always kt-btn-has-text-true kt-btn-has-svg-false\" href=\"https:\/\/www.koesound.com\/index.php\/koe-for-brands\/\" style=\"font-size:32px;border-width:2px\"><span class=\"kt-btn-inner-text\">\/Koe for Brands<\/span><\/a><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-column inner-column-1 kadence-column_05b68d-10\"><div class=\"kt-inside-inner-col\">\n<div class=\"wp-block-kioken-advancedbtn kt-btn-align-center kt-btns-wrap kt-btns_080b56-5b has-custom-weight\" style=\"font-weight:800\"><div class=\"kt-btn-wrap kt-btn-wrap-0 \"><a class=\"kt-button kt-btn-0-action   kt-btn-svg-show-always kt-btn-has-text-true kt-btn-has-svg-false\" href=\"https:\/\/www.koesound.com\/index.php\/koe-for-agencies\/\" style=\"font-size:32px;border-width:2px\"><span class=\"kt-btn-inner-text\">\/Koe for Agencies<\/span><\/a><\/div><\/div>\n\n\n\n<p><\/p>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-kadence-rowlayout alignnone\" id=\"contact\"><div id=\"kt-layout-id_7aee76-0a\" class=\"kt-row-layout-inner kt-layout-id_7aee76-0a\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-gutter-default kt-v-gutter-default kt-row-valign-top kt-row-layout-equal kt-tab-layout-inherit kt-m-colapse-left-to-right kt-mobile-layout-row\">\n<div class=\"wp-block-kadence-column inner-column-1 kadence-column_54375f-42\"><div class=\"kt-inside-inner-col\"><style id=\"kt-blocks_b658ff-08\" type=\"text\/css\">#kt-adv-heading_b658ff-08, #kt-adv-heading_b658ff-08 .wp-block-kadence-advancedheading, .wp-block-kadence-advancedheading.kt-adv-heading_b658ff-08[data-kb-block=\"kb-adv-heading_b658ff-08\"], .kadence-advanced-heading-wrapper .kt-adv-heading_b658ff-08[data-kb-block=\"kb-adv-heading_b658ff-08\"]{text-align:center;font-size:24px;font-weight:400;font-family:'Nunito Sans';text-transform:uppercase;letter-spacing:1.5px;margin-bottom:-40px;}@media all and (max-width: 767px){#kt-adv-heading_b658ff-08, #kt-adv-heading_b658ff-08 .wp-block-kadence-advancedheading, .wp-block-kadence-advancedheading.kt-adv-heading_b658ff-08[data-kb-block=\"kb-adv-heading_b658ff-08\"], .kadence-advanced-heading-wrapper .kt-adv-heading_b658ff-08[data-kb-block=\"kb-adv-heading_b658ff-08\"]{font-size:16px;}}<\/style>\n<h2 id=\"kt-adv-heading_b658ff-08\" class=\"kt-adv-heading_b658ff-08 animated fadeInUp duration1 eds-on-scroll sound-matters wp-block-kadence-advancedheading\" style=\"text-align:center;letter-spacing:1.5px;margin-bottom:-40px\">Sound Matters<\/h2>\n\n\n<style id=\"kt-blocks_5c4874-2f\" type=\"text\/css\">#kt-adv-heading_5c4874-2f, #kt-adv-heading_5c4874-2f .wp-block-kadence-advancedheading, .wp-block-kadence-advancedheading.kt-adv-heading_5c4874-2f[data-kb-block=\"kb-adv-heading_5c4874-2f\"], .kadence-advanced-heading-wrapper .kt-adv-heading_5c4874-2f[data-kb-block=\"kb-adv-heading_5c4874-2f\"]{text-align:center;font-size:48px;font-weight:900;font-family:'Nunito Sans';text-transform:uppercase;letter-spacing:5px;}#kt-adv-heading_5c4874-2f mark, #kt-adv-heading_5c4874-2f .wp-block-kadence-advancedheading mark, .kt-adv-heading_5c4874-2f[data-kb-block=\"kb-adv-heading_5c4874-2f\"] mark{padding:0px 0px 0px 0px;}@media all and (max-width: 767px){#kt-adv-heading_5c4874-2f, #kt-adv-heading_5c4874-2f .wp-block-kadence-advancedheading, .wp-block-kadence-advancedheading.kt-adv-heading_5c4874-2f[data-kb-block=\"kb-adv-heading_5c4874-2f\"], .kadence-advanced-heading-wrapper .kt-adv-heading_5c4874-2f[data-kb-block=\"kb-adv-heading_5c4874-2f\"]{font-size:32px;}}<\/style>\n<h2 class=\"kt-adv-heading_5c4874-2f animated fadeInUp duration1 eds-on-scroll wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading_5c4874-2f\">Contact US<\/h2>\n\n\n<div role=\"form\" class=\"wpcf7\" id=\"wpcf7-f118-o1\" lang=\"it-IT\" dir=\"ltr\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/index.php\/wp-json\/wp\/v2\/pages\/309#wpcf7-f118-o1\" method=\"post\" class=\"wpcf7-form init\" novalidate=\"novalidate\" data-status=\"init\">\n<div style=\"display: none;\">\n<input type=\"hidden\" name=\"_wpcf7\" value=\"118\" \/>\n<input type=\"hidden\" name=\"_wpcf7_version\" value=\"5.3.2\" \/>\n<input type=\"hidden\" name=\"_wpcf7_locale\" value=\"it_IT\" \/>\n<input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f118-o1\" \/>\n<input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/>\n<input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/div>\n<p><label> *name<br \/>\n    <span class=\"wpcf7-form-control-wrap your-name\"><input type=\"text\" name=\"your-name\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" \/><\/span><\/label><\/p>\n<p><label> *email<br \/>\n    <span class=\"wpcf7-form-control-wrap your-email\"><input type=\"email\" name=\"your-email\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-email wpcf7-validates-as-required wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" \/><\/span> <\/label><\/p>\n<p><label> subject<br \/>\n    <span class=\"wpcf7-form-control-wrap your-subject\"><input type=\"text\" name=\"your-subject\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" \/><\/span> <\/label><\/p>\n<p><label> Your message<br \/>\n    <span class=\"wpcf7-form-control-wrap your-message\"><textarea name=\"your-message\" cols=\"40\" rows=\"10\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\"><\/textarea><\/span> <\/label><\/p>\n<p><input type=\"submit\" value=\"Send\" class=\"wpcf7-form-control wpcf7-submit\" \/><\/p>\n<div class=\"inv-recaptcha-holder\"><\/div><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div><\/form><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"templates\/template-full-width.php","meta":{"kt_blocks_editor_width":"","kk_blocks_editor_width":"","_kiokenblocks_attr":"Nunito Sans","_kiokenblocks_dimensions":""},"featured_image_urls":{"full":"","thumbnail":"","medium":"","medium_large":"","large":"","1536x1536":"","2048x2048":"","gb-block-post-grid-landscape":"","gb-block-post-grid-square":"","post-thumbnail":"","twentytwenty-fullscreen":""},"post_excerpt_stackable":"<p>\/sound branding workshop Extensive research has shown how sound massively impacts the efficacy of any form of branded communication,&nbsp;especially when it comes to strengthen brand identity and consistency.&nbsp;However, the aspect of sound is too often underrated by companies and agencies when developing and sharing media.&nbsp; Our workshops are designed to educate marketing and communication professionals at approaching sound as a key-component of any content strategy, with the ultimate aim of creating more powerful and memorable messages\u00a0while staying true to each brand&#8217;s positioning. The course is divided in two parts: theory and practice. The former provides a theoretical approach to sound&hellip;<\/p>\n","category_list":"","author_info":{"name":"Koe","url":"https:\/\/www.koesound.com\/index.php\/author\/koe\/"},"comments_num":"0 comments","featured_image_src":null,"featured_image_src_square":null,"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"gb-block-post-grid-landscape":false,"gb-block-post-grid-square":false,"post-thumbnail":false,"twentytwenty-fullscreen":false},"uagb_author_info":{"display_name":"Koe","author_link":"https:\/\/www.koesound.com\/index.php\/author\/koe\/"},"uagb_comment_info":0,"uagb_excerpt":null,"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.6.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>Sound Branding Workshop - Koesound<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/www.koesound.com\/index.php\/sound-branding-workshop\/\" \/>\r\n<meta property=\"og:locale\" content=\"it_IT\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Sound Branding Workshop - Koesound\" \/>\r\n<meta property=\"og:url\" content=\"https:\/\/www.koesound.com\/index.php\/sound-branding-workshop\/\" \/>\r\n<meta property=\"og:site_name\" content=\"Koesound\" \/>\r\n<meta property=\"article:modified_time\" content=\"2021-03-17T16:17:42+00:00\" \/>\r\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\r\n<meta name=\"twitter:label1\" content=\"Tempo di lettura stimato\">\n\t<meta name=\"twitter:data1\" content=\"1 minuto\">\r\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.koesound.com\/#website\",\"url\":\"https:\/\/www.koesound.com\/\",\"name\":\"Koesound\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/www.koesound.com\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"it-IT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.koesound.com\/index.php\/sound-branding-workshop\/#webpage\",\"url\":\"https:\/\/www.koesound.com\/index.php\/sound-branding-workshop\/\",\"name\":\"Sound Branding Workshop - Koesound\",\"isPartOf\":{\"@id\":\"https:\/\/www.koesound.com\/#website\"},\"datePublished\":\"2020-11-12T09:49:33+00:00\",\"dateModified\":\"2021-03-17T16:17:42+00:00\",\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.koesound.com\/index.php\/sound-branding-workshop\/\"]}]}]}<\/script>\r\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/www.koesound.com\/index.php\/wp-json\/wp\/v2\/pages\/309"}],"collection":[{"href":"https:\/\/www.koesound.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.koesound.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.koesound.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.koesound.com\/index.php\/wp-json\/wp\/v2\/comments?post=309"}],"version-history":[{"count":49,"href":"https:\/\/www.koesound.com\/index.php\/wp-json\/wp\/v2\/pages\/309\/revisions"}],"predecessor-version":[{"id":786,"href":"https:\/\/www.koesound.com\/index.php\/wp-json\/wp\/v2\/pages\/309\/revisions\/786"}],"wp:attachment":[{"href":"https:\/\/www.koesound.com\/index.php\/wp-json\/wp\/v2\/media?parent=309"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}